The Programmatically Correct: [Repurposed] Programmatic Media Strategy

AUTHOR

hparker

DATE

November 5, 2021

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The Programmatically Correct is A Live Social Serie on Mondays & Thursdays Where We Demystify The Programmatic Media Industry For Digital Marketers.
You can tune in at 12 PM ET (GMT-4) on all major social networks including Clubhouse.

Programmatic media advertising offers a plethora of targeting capabilities. Today, we reviewed Audience-based tactics specifically Behavioral, Remarketing, and Lookalikes/Predictive Modeling targeting.

We did share a few things so head over to our YouTube channel to check it out!

This is for you if:
✅ You’re a growing digital marketing agency that’s ready to add programmatic media to your biz mix OR have already started but aren’t converting
✅ You’re a professional with traditional media background looking to expand your skillset
✅ You are a brand or company looking to bring programmatic in-house
✅ You want expert advice on campaign setup, audience targeting, how to partner up with AdTechs, and more
✅ You want to hang with me and talk all things programmatic including “cookieless”, or rather Identity Link Solutions or CTV or any latest industry update.

This Live Serie is inspired by Helene Parker Consulting:
🤎 The Insertion 🧡
Our signature done-with-you programmatic training solution. Perfect for multi-six-figure Brands and Agency Partners who want to scale their revenue offering Programmatic media as a service while maintaining their high-touch, high-quality business model.