We welcome Nima Fallahi of GroupeConnect to the Sensei’s corner. Nima is a Senior Programmatic Analyst at GroupeConnect, a full-service marketing company based in Boston, Massachusetts. In this episode, Nima and I discuss life as a programmatic media trader and what it’s like when you first enter the programmatic media industry. We also take a deep dive into Nima’s programmatic media journey. 

Timestamp:

01:33 – Nima’s Introduction

02:44 – What is programmatic media? A simplified definition.

08:08 – Nima’s programmatic media journey

15:15 – Challenges you may face in programmatic media

28:46 – 3 Takeaways from Today’s Episode

32:51 – Nima’s 2 Wins and A Challenge

36:19 – Nima’s Fun Fact

38:04 – One Thing Nima Wish He Knew Before

Guest Information:

• Nima Fallahi- Senior Programmatic Analyst of GroupeConnect
  • LinkedIn

Meet Our Team:

• Hélène Parker – Chief Programmatic Coach
  • Programmatic Meet Up | Website | LinkedIn | Twitter
  • Programmatic Digest – Youtube | LinkedIn | Instagram
  • The Reach & Frequency Course – Listeners get a 10% discount with code podcast10
• Clint Davis – Editor
  • LinkedIn
• Andria Singletary – Podcast Manager
  • Website | Instagram | Facebook | LinkedIn