Summary: In the Sensei’s Corner this week, we welcome Stephanie Smith, Chief Insomniac at digital Insomnia. As we continue to brace through the effect of the Coronavirus outbreak, Stephanie and I discuss how some brands are shifting the dynamic of this time into connecting with their customers. She shares some valuable tips and explains [...]
Summary:In the Sensei’s Corner this week, we welcome Mike Hauptman, founder of AdLib, an awesome premium Ad platform for everyone (literally!!!). We dig into any correlations between First-Party consent and Third-Party cookies and address any potential solution.This week, we discuss the following article:First-Party Consent Can Replace Third-Party CookiesConnect with Mike Hauptman on LinkedIn | Website [...]
Summary: In the Sensei’s Corner this week, we welcome Gabriel Cohen, Account Director at SpotX. He is a true programmatic sensei and is going over the latest in media consumption including ConnectedTV and TV viewership, media trends and spend, and any opportunities affecting our programmatic and digital industry during the Coronavirus (Covid-19) outbreak. [...]
Summary: It's a Uof Digital Takeover!!! Shiv Gupta, founder of the Uof Digital, is reviewing news headlines pulled from the Uof Digital weekly newsletter. He recaps, explains, and gives us his POV on each of the following: GroupM Partners With Index Exchange As Hold Cos Lean Into SSPs Can Quibi Live Up To [...]
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